• He was largely responsible for creating the "nutritional revolution" with the publication of the Vitamin Bible; the biggest-selling nutritional book ever.
• He was the first to introduce to the world the remarkable health benefits of soy, with his best-selling Soy Miracle book.
• He brought the power of MSM to mainstream America.
• He teamed up with FreeLife International, lending his vast experience and expertise to the formulation of an exclusive and diverse line of all-natural nutritional supplements; the most comprehensive, synergistic nutritional products available on the market today.

"As a pharmacist and nutritionist dedicated to helping others optimize their health and well-being, it is a dream come true to bring the miraculous goji to the world. I believe that Himalayan Goji Juice will have more powerful benefits on health, well-being, anti-aging than any other product I have seen in the last 40 years."  - Earl Mindell 
 
In Search Of The TRUE Goji
Just as there are many varieties of grapes for wine making, there are many varieties of goji - as many as 41 species growing in Tibet alone! 
 
Earl Mindell knew that he must exhaustively analyze the dozens of varieties to find the one true goji - the one that had been discovered by the early Himalayan healers, and which, from ancient times, had been praised in legend. 

In the same way that human fingerprints can be used to distinguish one person from all others on the planet, a spectrometer can detect even subtle differences between berries at the molecular level. This technique results in the generation of a graph; a unique fingerprint for whatever is being tested - a Spectral Signature. 
 
Thanks to years of dedicated scientific research, FreeLife is the only company in the world to have developed a Spectral Signature to identify, isolate, and harvest only those special goji berries with the exact nutrient profile of the legendary goji from the Himalayas.

Working together, FreeLife and Earl Mindell have been pioneers in the research of goji polysaccharides. Goji's unique polysaccharides (LBP-1, LBP-2, LBP-3, LBP-4) act as Master Molecules in the body. Synergized together, they serve as directors and carriers of the instructions that cells use to communicate with each other. As a result, they are of great importance to the smooth functioning of virtually every cell in the entire body. 

Earl Mindell's professional qualifications:
Earl Mindell, R.Ph., M.H., is generally recognized as the Father of the Nutritional Revolution. He is the bestselling author of over 50 books, including the Vitamin Bible for the 21st Century, which quickly became a New York Times Best Seller. It has sold 10 million copies and it has been translated into 32 languages in 54 countries. He appears on more than 300 radio and television programs each year, including Regis, Letterman, Oprah, Good Morning America and many, many others.

Earl Mindell a master herbalist, and a professor of nutrition, holds a Bachelor of Science in Pharmacy from North Dakota State University and is currently a registered California pharmacist. He is certified as a Chartered and Master Herbalist and he is a Fellow at the British Institute of Homeopathy. He also serves as a Director for the Corporate Board for the Illinois College of Physicians and Surgeons.

For his long-time contributions and dedication, Earl Mindell received the prestigious President's Award from the National Nutritional Foods Association (NNFA) in 2002. In 2007, he was inducted into the California Pharmacists Hall of Fame. Recently some people have called into question Earl Mindell's credentials and it has been falsely reported that his degree came from an unaccredited university. Below is a copy of a letter from the State of California affirming the accredidation of Pacific Western University where Earl Mindell earned a Ph.D. in Nutrition.